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Online gambling platform provider sees ‘incredible’ uptake in Pay by Bank deposits

By Ellie Duncan | 17 June 2025
  • Playbook Engineering reports up to 20% increase in Pay by Bank deposits
  • Platform provider integrated Yaspa into the payment gateway of its 10 UK brands
  • Yaspa plans to begin operations in the US, where Open Banking is projected to grow by 22.5% by 2031

Playbook Engineering, a leading iGaming platform provider, says an increasing number of players are choosing to deposit via Open Banking.

Playbook Engineering, which powers 10 UK-licensed brands including PricedUp, Planet Sport Bet and NRG Bet, added Open Banking to its payment gateways earlier this year after agreeing a partnership with Yaspa.

Yaspa is an award-winning fintech providing instant payments and identity services, using Open Banking and AI to help iGaming platforms build trust through smarter payments. Headquartered in London, Yaspa works with partners in the UK and Ireland, across Europe and, in the second half of 2025, will begin supporting businesses in the United States.

The United States’ Open Banking market is projected to witness a CAGR of 22.5% during the forecast period 2024-2031, growing from $7.08 billion in 2023 to $35.79 billion in 2031, according to a 2024 Markets and Data industry report.

Open Banking technology allows users to make real-time account-to-account (A2A) payments, without the need for cards, providing faster transactions, improved security, and reduced friction.

Playbook says Yaspa’s Open Banking solution has quickly grown to handle up to 20% of all deposits within just three months of being made available to players. The platform provider also noted that players who start using Open Banking tend to stick with it, indicating its effectiveness as a retention tool.

Luke Cousins, commercial director at Playbook Engineering, said: “We’re up to 15% to 20% of all deposits going through Yaspa, which within two to three months is incredible and I see that only growing.

“Once customers use it, they don’t seem to be going back to the card options – they remain with it. It’s much simpler to use that process for them and it automatically suggests it’s a very good retention tool for us.

“Within the industry at the moment, the biggest battle is how smooth, seamless and speedy you can make deposits and withdrawals and that’s where Yaspa has added a huge amount of value.”

Cousins said Playbook was also beginning to leverage Yaspa’s Intelligent Payments capabilities, which combines Open Banking technology and AI to provide real-time financial risk checks to support responsible gambling by helping operators assess affordability and identify risk indicators – all at the point of deposit.

He said: “We’re really excited about what’s possible with Intelligent Payments – the player safety data and the commercial data provided via dashboards, regarding those real-time analytics on transactional behavior.

James Neville

James Neville, chief executive officer, Yaspa

“That’s incredibly valuable and not just from a necessary, compliance standpoint, which is the biggest area quite rightly for us and for the industry, but also what more can come from that from commercial learnings and understanding. With that information, ultimately what we want to get to is a point where marketeers and product experts can start making decisions informed by that data.”

Yaspa chief executive officer James Neville said: “Open Banking in the US is entering a pivotal stage, fuelled by rapid innovation and shifting consumer preferences.

“We see a huge opportunity to bring our Intelligent Payments platform to operators in North America, helping them deliver smoother player experiences, while meeting growing regulatory and commercial demands.

“With adoption already accelerating in the UK and Europe, we’re super excited to support forward-thinking businesses in the US as the market matures.”

James Neville is speaking at Open Banking Expo USA on June 26 in New York. Catch him on stage at 12.15pm in a Powerhouse Debate titled ‘From compliance to competitive advantage: Section 1033 insights’. Also, catch Yaspa at its Stand in the Exhibition Hall. Find out more about Open Banking Expo USA here.

Posted in USA and tagged account to account payments, AI, Data, Europe, igaming, instant payments, Open Banking, Open Banking Expo, partnership, Pay by Bank, Payments, Playbook Engineering, Technology, UK, USA, Yaspa

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